Great piece David and totally hear you on the badge designs. It seems tempting to perhaps throw all sorts of nostalgic or historical elements to the badge but with danger of it being too complicated and losing the message or impact. I love what Spurs have done with their badge, a lesson in modern branding. Look how powerful the Arsenal cannon looks on its own. If we can make it simple and stylish yet instantly recognizable then we’re on onto a winner.
You'd have thought. Unfortunately, the second meeting (last night) was a big disappointment, when it came to seeing their thought process (or lack of) in terms of design options. It's as if the first meeting didn't take place and they followed a poorly realised fan survey, that simply led the process down a very limited design cul-de-sac.
Great piece David and totally hear you on the badge designs. It seems tempting to perhaps throw all sorts of nostalgic or historical elements to the badge but with danger of it being too complicated and losing the message or impact. I love what Spurs have done with their badge, a lesson in modern branding. Look how powerful the Arsenal cannon looks on its own. If we can make it simple and stylish yet instantly recognizable then we’re on onto a winner.
You'd have thought. Unfortunately, the second meeting (last night) was a big disappointment, when it came to seeing their thought process (or lack of) in terms of design options. It's as if the first meeting didn't take place and they followed a poorly realised fan survey, that simply led the process down a very limited design cul-de-sac.