The initial shaping of Villa's NFT offer - artwork/provenance and appropriateness of artists, scale of edition, price points, dealer/auctioneers - will come to define their approach (and perceived attitude) to international supporters online. So - they're wise to watch other large clubs trial & error their way into the metaverse. At the moment though there is a sense that Villa's leadership are not clear on what they're doing in this space. Do they currently have the expertise in their team?
Great article shame about the poor informed statement about Doug Ellis, once again I’ll informed younger supporters making fool hardy statements.